XFL and Genius Sports activities Strike Official Information Distribution and Fan Engagement Partnership

Genius Sports activities has been granted the unique rights to distribute official knowledge from each XFL sport to its international community of media and betting companions. Sportsbooks shall be supplied with the quickest, most correct feed of XFL knowledge, whereas manufacturers and advertisers will be capable of entry official XFL knowledge by way of the Genius Advertising and marketing Suite, an all-in-one fan engagement platform.

To assist the XFL develop its digital viewers and drive fan engagement ranges, Genius Sports activities has constructed a brand new “XFL Decide‘Em” sport. This free-to-play sport asks followers to foretell the end result of upcoming XFL matchups, together with numerous proposition bets associated to video games, gamers, and groups. To gamify the expertise, followers are requested to guess with soccer tokens, creating parlays to extend their potential rating and enhance their rating on the league-wide leaderboard. Weekly winners shall be eligible for quite a lot of prizes, together with XFL Store reward playing cards, and a grand prize winner will obtain a visit for 2 to the 2023 XFL Championship Sport.

“We proceed to align ourselves with the perfect companions within the enterprise to drive innovation and develop new methods to immerse our followers into the motion of the sport,” mentioned Wendy Bass, XFL Chief Enterprise & Authorized Officer. “Genius is a frontrunner in exploring the brand new frontier of subsequent era fan engagement. By working with Genius, we are able to leverage their experience throughout know-how and knowledge administration to make the XFL a extra compelling and dynamic viewing expertise for the advantage of followers, companions, and stakeholders.”

“For each sports activities league, an official knowledge technique that drives each new revenues and fan engagement ranges is vitally vital,” mentioned Sean Conroy, Govt Vice President at Genius Sports activities. “We’re thrilled to companion with the XFL, connecting their video games with the media and betting sectors whereas creating significant fan interactions by way of the bespoke XFL Decide‘Em resolution.”

Up-to-date league, crew, and participant data is now out there on Twitter from the XFL communications division at @XFL_PR.

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About XFL
The XFL’s possession group, led by Dany Garcia, Dwayne Johnson, and Gerry Cardinale’s RedBird Capital Companions, is constructing a fan-first, fast-paced international skilled soccer league with modern guidelines and enhanced 360 sport expertise. The XFL will carry leisure to world class soccer, with the objective of advancing the sport of soccer and increasing participant alternatives when it launches on February 18, 2023.

XFL Media Contacts
Jeff Altstadter, VP of Communications
jeff.altstadter@xfl.com

Bianca Gamez, Director of Communications and Media Relations
bianca.gamez@xfl.com

Dan Gagnier / Lindsay Barber
Gagnier Communications
XFL@gagnierfc.com